“Identity" is an exclusive event that celebrates the essence of Philip Martin's with an emotional journey through our four pillars: Hair Care, Colour, Cutting and Editorial Styling. Each segment of the event, guided by our Academy, reveals the brand philosophy: a perfect combination of innovation, care and creativity. Participants will live an immersive experience, discovering how our products and techniques can transform not only hair, but the very identity of each individual. A unique opportunity to explore the natural beauty and professionalism that define Philip Martin's.